align.me had first been introduced to ARQ when working with AWS and ARQ on ARQ’s own sales and marketing planning. This meant that ARQ already understood align.me’s business and had experienced the scaling, security and availability issues of Funnel Plan firsthand.
It also meant align.me knew that ARQ ticked a lot of their boxes. Not only did they have strong experience in applications and architecture, but their ‘business first, tech-enabled’ approach was exactly what align.me was looking for.
“ARQ focused on really getting to know our needs, and we were seeking a change before designing a solution.” Hugh Macfarlane
Add to this their superior understanding of providing great online experiences, and Hugh knew ARQ was well suited to their needs.